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October, 2011
AD 12:02 AM

AD: McDonald’s Arabia

Leo Burnett has launched a major new campaign for McDonald’s called ‘Family Time Forever’.

The Campaign is centered on the fact that families in the Middle East suffer from the same problem families all over the world face – less and less time spent together. As a family restaurant, McDonald’s wanted to recognise a good work/life balance and do something about it.

A 45-second brand TVC, running throughout the GCC, and tells the story of a group of kids stealing their parents away from their work to spend time with them.

3 people like this post.

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Category: AD

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4 Responses

  1. AlSubah says:

    Personally, it would’ve been more effective if they put a McChicken and fries spinning for 45-seconds.

  2. Liaqti says:

    I think McDonald’s does not taste like it use to be, i feel i am eating plastic :( Although i adore their breakfast :D

  3. sara alshatti says:

    simply ; i’m lovin it !

  4. Manayer says:

    I didn’t expect mcds to be part of this. The ad is adorable

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